I'm learning how to build a company from inside an AI startup.
I train most days and nerd out about the data behind all of it. Most of what I make is a system for something I was already doing by hand.
Now
November 2026- Working on growth at Bear Creek AI, on a product called KnowledgeXpert. Mostly figuring out how people actually find software and decide to try it.
- Building Brand Engine, a pipeline that turns about two years of my camera roll into posts. It ranks the photos so I don't have to pick between near identical shots of the same mountain.
- Training for HYROX Miami in March with McKenna. A mountain run in LA comes first.
- Getting married in 2027.
Building
-
KnowledgeXpert
The product I work on at Bear Creek AI. I built and run its site.
-
Brand Engine
Two years of photos and video turned into a posting pipeline. exiftool reads the metadata, CLIP embeds and tags every frame, Claude scores each event's best shots, and I approve the order from my phone.
-
Cornerstone
My life data warehouse. Sleep, body composition, lifts and my calendar all land in BigQuery, and a Cloudflare Worker reads them to render tomorrow's plan.
-
Life HQ
I run my life like a company. Quarterly plans, a weekly review, a monthly close. The daily plan shows up as an event on a Google Calendar, which is the part that made it stick.
-
Sunshine
A voice assistant for the kitchen, running on a Pi next to the stove. Built, honestly not in use.
-
Trail drone
A drone that is supposed to follow me on trail runs and film it. Still mostly supposed to.
Training
I let my HRV dictate my mood. Sue me.
Three runs and three lifts in a normal week. The hard days are gated on what my recovery data says that morning, so some mornings the plan changes before I'm awake enough to argue with it. I work out my zone 2 band with the Karvonen method and then spend the whole run telling McKenna to slow down so I can stay in it.
Elsewhere
- LinkedInwork, AI, the things I build
- Instagramtraining, travel, McKenna
- GitHubcode, mostly Python
- KnowledgeXpertthe product I work on